Berlin 10th May 2012 – The new ZDF Friday crime drama “Die Letzte Spur” doesn’t just captivate viewers in front of their televisions. With the advent of “Die Letzte Spur – Second Screen”, for the first time viewers have the parallel opportunity to take part via the Internet. Developed by the Berlin Agency Moccu, the platform has been optimised for tablet computers and so accommodates the growing number of iPad and co. users who are watching and surfing simultaneously. A...

Garnier’s German brand presence now in search engine-optimized HTML5 format Berlin, April 19, 2012. Creative agency Moccu recently enjoyed a renewed collaboration with cosmetics manufacturer L’Oréal, performing an assignment for its popular brand Garnier. This spring, the Berlin-based designers gave the thematic areas “Hair Studio” and “Care Lounge” on the brand website www.garnier.de   a technical update. This included both the content’s conversion from Flash to HTML5 and the implementation of a new content management system. “Hair Studio” and “Care Lounge”...

Berlin-based creative agency networks 27 museums and archives from Germany to Italy Berlin, April 13, 2012. Berlin-based creative agency Moccu designed and executed the digital launch of the recently opened “Swabian Children” exhibition organized by the Farmhouse Museum in Wolfegg. The exhibition traces the history of generations of poverty-stricken children and adolescents who crossed the Alps each summer to work in Swabia, a practice dating back to the 17th century, making it come alive to the observer. The exhibition’s central...

Berlin-based strategy agency sets new trends with a completely revised digital presence Berlin, March 19, 2012. Strategy agency diffferent has repositioned its online platform www.diffferent.de, relying on the creative skills and experience of Berlin-based creative agency Moccu in the process. For diffferent, strategic partner for brands including Audi, Axel Springer, IKEA, Continental and Volkswagen, the chief goals of the relaunch were the intuitive transfer of complex content, simultaneous optimization for mobile terminal devices and creation of a distinctive online brand...

Berlin, November 21, 2011. Moccu is transposing selected historic moments to tablet. The Berlin-based creative experts have developed a web application which does usage behavior on mobile end devices justice in a special way. Taking German 20th century history as the topic, video content from the ZDF media center is transformed into a particularly individual and interactive experience. The conceptual basis constitutes 100 historic moments from ZDF’s Department of Contemporary History – from the First World War to the 2006...

Interactive web documentation helps users immerse themselves in the history of the Soviet Union Berlin, February 9, 2012. Berlin-based creative agency Moccu has created the interactive website accompanying the cross-media project “Farewell Comrades!”, initiated by the film production company Gebrueder Beetz Filmproduktion. The project has just been launched, with the first part of the documentary series recently broadcast on ARTE. The series discusses the collapse of the Soviet Union, which marked its twentieth anniversary at the turn of the year....

Information portal for healthy nutrition with pistachios for 14 of the largest international markets Berlin, February 6, 2012. Berlin-based creative agency Moccu will be managing the rollout for the information portal gesundheitmitpistazien.de (Pistachio Health) for 14 of the largest global markets, including Korea, Brazil, the Arabian region and Mexico. Apart from translations, the localization process involves photo shoots, editorial maintenance and alignments with relevant local events and customs. Health issues are at the heart of the information portal. A period...

Sales campaign integrates social media, packaging and POS Berlin, October 20, 2011. Berlin-based creative agency Moccu has launched a new campaign for Paramount Farms Europe bvba and its brand “Wonderful Pistachios”. Its key focus is an online game in which customers crack open a virtual pistachio and get the chance to win prizes concealed within the nut. The three-month campaign, which is being publicized on wonderfulpistazien.de and Facebook, started on October 15. Pistachio lovers receive a promotional code with every...

User-centered online concept for the summer months Berlin, August 29, 2011. Creative agency Moccu has developed an online seasonal special for Garnier in the shape of the “Garnier Summer Consultant”.  The agency’s creative minds evaluated the most popular seasonal search requests in the fields of body and care and dreamed up a website supplement tailored precisely to customers’ current interests in order to boost the number of hits and dwell time on Garnier’s online presence. After the search request analysis,...

Berliners network museum presentations at various locations via apps Creative agency Moccu is responsible for digital communication at the “Schwabenkinder” exhibition organized by the Bauernhaus-Museum in Wolfegg, an open-air museum near Ravensburg. Moccu fought off four other agencies to win the pitch. The exhibition traces the history of generations of poverty-stricken children and adolescents who crossed the Alps each year to work in Swabia, a practice dating back to the 17th century, in great detail. Moccu is developing a digital...